Brand communication for the unique classic car event at the Nürburgring
The Oldtimer Grand Prix is one of the most traditional classic car festivals in Europe and is the highlight of the historical motorsport season in Germany. With around 500 historical racing cars from the late 1920s to the early 1980s, it offers a journey through international motorsport history. And all against a historic backdrop on one of the most famous racetracks in the world: the Nürburgring. Nowhere is racing more tangible than at the Oldtimer Grand Prix.
MEDIUM has been organising the Grand Prix for many years. The event will celebrate its 50th anniversary in 2023 – an excellent reason to give the event a new anniversary logo and new event communication.
Skills
- Strategy development
- Brand communication
- Brand development/brand design
- Editorial Design
