MEDIUM History: Logo relaunch and style guide for MotorKlassik

MotorKlassik is the classic car magazine of Motor Presse Stuttgart, which also publishes the oldest German car magazine, auto motor und sport.In 2011, Motor Presse Stuttgart commissioned us to revise the logo and magazine design of the famous classic car magazine.As a result, the new logo and a style guide for the magazine's new look were created. The designs of the publisher's own classic car rallies, the Silvretta Classic, Sachsen Classic and Paul Pietsch Classic, were also revised as part of this process.

MotorKlassik celebrated the premiere of the new design with issue 4/2011: it appeared with a cover flap in the old design, revealing the new design underneath, which is still in place today.